Venus Swimwear

In 1984, Daryle Scott created Venus Body Wear, selling ladies' leotards and exercise apparel via full-page ads in Cosmopolitan and other national magazines. A year later, the company expanded to include women’s swimwear and became known as Venus Swimwear. In 1999, Venus acquired WinterSilks, a large importer of silk fashions. In 2000, reflecting the expanded offerings, the company name changed to Venus. In November 2006, Venus, Venus Manufacturing, and WinterSilks, were acquired 80% by Golden Gate Capital, under their Catalog Holdings Group. The three companies fell under a new, united company name, Venus Holdings, LLC.

Sponsorships

Official swimsuit sponsor for the 2007 Miss America pageant.

Past Venus Models

• Jessiqa Pace*
• Brooke Burke went on to host E!'s Wild On! and CBS's reality show, Rock Star. Brooke also worked with Venus on her own line of swimwear: Barely Brooke.
• Barbie Blank went on to become a World Wrestling Entertainment professional wrestler on the ECW Brand
• Dalene Kurtis became Playboy's Playmate of the Month for September 2001 and Playmate of the Year of 2002.
• Nikki Schieler went on to became Playboy's Playmate of the Month for September 1997.
• Karen McDougal became Playboy's Playmate of the Month for December 1997 and Playmate of the Year of 1998.

See also

• List of swimwear brands

External links

• Golden Gate Acquires VENUS, WinterSilks
• Venus Swimwear Changes Domain and Launches New Design
• Venus Helps Reinvent Miss America Pageant
• Venus Poised for Apparel Overhaul with New Executive Appointment